Tag Archives: Legacy

Communication Breakdown

When Riots And Freedom Are Used To Sell Jeans

As London burns and violence creeps north into Manchester and Birmingham, Levi’s launch of an advertising campaign that features images of rebellious youth clashing with police in riot gear comes at a bad time. That’s the reality the brand is facing with “Legacy,” the latest spot in its often controversial Go Forth series. And according to Creative Review, such synchronicity…

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